The restructuring of HBCU athletic apparel continues and one of its biggest names has made its choice.
Grambling has agreed to an apparel and footwear deal with Adidas through the 2022-23 athletic season, the school announced on Wednesday.
@GSU_Tigers will have a new look… On 7.1.18, the Tigers and Lady Tigers are joining #Teamadidas 👟💪 @adidas #Gramfam #grambling #gramblingstate #gramblingstateuniversity #NCAA #teamadidas #adidasbrand For more information, visit https://t.co/p4rwEfrl9j pic.twitter.com/c7aEGcccU7
— GSU Athletics (@GSU_TIGERS) May 9, 2018
“We are extremely thrilled to be embarking on an exciting new partnership with adidas,” Grambling State Director of Athletics Paul A. Bryant said. “Our comprehensive agreement will provide the highest quality look and feel for the highest levels of athletic competition. We are excited to make adidas products available to our student-athletes and have their iconic brand across our department.”
GSU will become the third team in the SWAC to sign with Adidas this spring, joining Alabama State and Prairie View. Adidas also outfits the Ohio Valley Conference’s Tennessee State and Morgan State of the MEAC.
“Our mission is to help athletes perform better and we seek to inspire through our products, our style and in communities. We’re looking forward to partnering with Grambling State Athletics to help them execute their mission to build on their national reputation of winning championships, graduating students and devolving leaders,” said Jim Murphy, director of NCAA Sports Marketing at adidas North America. “We’re excited to be a part of Grambling State’s commitment to providing student-athletes the opportunity to successfully compete at the highest level of NCAA Division I intercollegiate athletics and we’ll bring our newest and most innovative high-performance products to the Tigers over the next five years.”