Howard University women’s basketball has a new sponsor – Black Girl Vitamins.
The black-owned brand has entered a historic multi-year partnership to empower young black women.
“Our vitamins now’ fuel these HBCU Queens and Division I athletes,” the brand said in a brief statement. “Watch out for them to dominate at Burr Gymnasium, powered by BGV.”
“I’m extremely excited about this partnership! As a huge supporter of those who positively impact the Black community and beyond,” Howard University head coach Ty Grace said in a statement. “Black Girl Vitamins has created a brand and product that promotes health and well-being for us. I look forward to the great things ahead!”
Black Girl Vitamins was founded to address the nutritional needs of underserved Black women.
Its mission, according to its website, is to provide high-quality solutions that cater to the needs of Black women. We envision a world where every Black Woman feels empowered and supported in her health journey.
The landing page on the brand’s web page currently features three of the team’s top product picks.
Howard University women’s basketball made it to the MEAC championship game for the third consecutive year this March, falling to Norfolk State in the finals.